Tuesday, February 22, 2011

Why REALTORS® Matter in Silicon Valley!

Buying or selling a home in Silicon Valley means entering into a large and complex financial transaction. There are a number of details that require careful handling throughout the process, including the negotiations, the sales contracts and the closing.

A good real estate agent will provide you the basic services to make your transaction successful. A REALTOR® goes well beyond the basics, staying ahead of the industry curve, and adhering to a strict Code of Ethics concerning the duty to our clients.

Why do REALTORS® matter? They matter because the practice of real estate is a skilled profession – not unlike the practices of medicine, law, and engineering.

A real estate professional who chooses to join the NATIONAL ASSOCIATION OF REALTORS® (NAR) must abide by the 17 Articles and related Standards of Practice contained in the Code of Ethics. This code ensures that the best interests of the client are kept at the forefront of everything we do.

If a REALTOR® breaches an element of the Code of Ethics, he or she becomes subject to disciplinary action and sanctions. Being a REALTOR® means consistent dedication to the Code of Ethics for each client and every situation.

THE NATIONAL ASSOCIATION OF REALTORS® first organizational body was created in 1908; the Code of Ethics was adopted in 1913. Today, over one million real estate professionals are members of NAR.

REALTORS® serve the interest of homeowners around the nation by staying informed and being proactive in regulatory issues that could impact home ownership. The NATIONAL ASSOCIATION OF REALTORS® provides important statistical information on sales volumes and industry trends to the government and the media. NAR is trusted as an objective source for facts concerning the condition of the real estate market.

THE NATIONAL ASSOCIATION OF REALTORS® also provides its members with the latest updates in technology and educational resources. REALTORS® are equipped with the tools and information needed to provide excellent service to our clients.

When you consider the strength of the NATIONAL ASSOCIATION OF REALTORS®, and the dedication to the Code of Ethics that each REALTOR® must provide, it’s clear that working with a REALTOR® matters.

Buying or selling a home is a big decision. Shouldn’t you work with the best? When you’re ready to buy or sell in Silicon Valley, contact me to have all the advantages of working with a REALTOR®.

Shannon Rose
Silicon Valley Real Estate Expert
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